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Post by account_disabled on Mar 16, 2024 15:33:37 GMT 5.5
org if you find the right recipe and you cook with the page open in front of your eyes. However, the notion of duration is independent of the bounce rate, and this measurement is not even taken into account in Google Analytics. Other indicators prove even more decisive. Thus, the conversion rate and ROI return on investment are often prioritized within the framework of a marketing campaign, because they are more relevant metrics. For the example, let's imagine two distinct campaigns: Campaign A. Bounce rate: %. Conversion rate: %. Campaign B. Bounce rate: %. Conversion rate: .%. We can clearly see that campaign A performs better BTB Directory than campaign B, despite a much higher bounce rate. Because, after all, it doesn't matter how many visitors there are on a page, as long as many of them convert. In short, an excellent bounce rate does not necessarily correspond to a successful campaign! Businessman crossed the chart using a springboard. How to improve your bounce rate? However, if you manage an e-commerce site, a showcase site or any platform whose performance is correlated to the number of Internet users who go through the landing page, you are undoubtedly asking yourself a legitimate question: what to do case of bounce rate too high? First of all, it is essential to understand where the problem lies.
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